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home | What's New?
 

What's New?

This is where you get access to all our recruiter training resources - exclusive content that you won't find anywhere else, including videos, audios and articles.

New items are posted every week, so you'll stay up to date with the latest tactics and strategies. You'll find the most recent articles at the top. Just click on any headline below to find the full article. Be sure to click the 'view more articles' link at the bottom of the page to read past articles you may have missed.

Negotiating a Higher Fee
by Bill Radin
Negotiating a Higher Fee As a recruiter, how can you command a higher fee? Well, here's one idea that sounds almost too good to be true--you simply ask for it. . . . keep reading
WEBINAR: Marketing Scripts That Get Results
by Doug Beabout and Mark Whitby
WEBINAR: Marketing Scripts That Get Results Do you ever feel frustrated or demotivated by the high levels of resistence and rejection you encounter when calling potential clients? Let's face it -- it's hard to get people's attention these days. Clients are bombarded by marketing calls, and when you add email and social media to the mix, the competition for your prospect's focus is intense.  To make matters worse, the worn-out sales scripts that worked in the past just don't have the same impact anymore. Buyers have heard it all before, and often recruiters get shot down in less than 60 seconds, even before they've finished introducing themselves! . . . keep reading
How to Switch Desk Specialties
by Bill Radin
How to Switch Desk Specialties If you're recruiting in an industry that's at death's door and nothing you do seems to revive it, a change in desk specialties may be in order. . . . keep reading
Desk Building - Part 3: The 5 Obstacles to Getting More Sendouts
By Bob Marshall
Desk Building - Part 3: The 5 Obstacles to Getting More Sendouts Need more Send Outs? Don't get caught in the scenario where you just work harder and beat yourself up needlessly. If you don't have enough interviews in your pipeline, there are usually only five barriers that are holding you back. Which of these 5 mistakes are you making? . . . keep reading
Job Orders: Better, Faster, Smarter
by Bill Radin
Job Orders: Better, Faster, Smarter There's both an art and a science to writing job orders. The science involves information: getting a description of the position, the selling points of the job, the company's sense of urgency, and an idea of where to look for candidates. . . . keep reading
Desk Building - Part 2: The Concept of Inverted Cones
By Bob Marshall
Desk Building - Part 2: The Concept of Inverted Cones Most recruiters understand the importance of specialization - of carving out your niche in the marketplace. But the hard part is deciding which sector(s) you should target! Should your focus be broad or narrow? Is it better to have one specialty or to diversify? Should your reach be local, national, or even international? What should you do if your market sector dries up? The answers to these questions become clear when you grasp the classic concept of "Inverted Cones." . . . keep reading
Time Management Success Stories
By Gaynor Lowndes
Time Management Success Stories In my time as a recruitment trainer I have been privileged to work with a number of clients who I believe represent what recruitment should be about. . . . keep reading
Voice Mail and E-Mail: Eight Simple Rules
by Bill Radin
Voice Mail and E-Mail: Eight Simple Rules Voice mail and e-mail can be powerful recruiting and marketing tools--but only if you treat them like their first cousin, direct marketing. Until a few years ago, the term "direct marketing" referred mainly to direct mail and telemarketing. Now that voice mail and e-mail are in common use, you can add them to the list of direct marketing techniques. . . . keep reading
Desk Building - Part 1: How to Start a New Desk From Scratch
By Bob Marshall
Desk Building - Part 1: How to Start a New Desk From Scratch Starting a new desk? Perhaps your marketplace has dried up and you're starting over in a new niche. Or maybe you're new to recruiting and need to start billing quickly. Either way, here's a 10-step plan to making your first placement. . . . keep reading
WEBINAR: Your Desk As A Manufacturing Plant
by Bob Marshall and Mark Whitby
WEBINAR: Your Desk As A Manufacturing Plant In this online seminar, you'll learn how to run a highly profitable recruitment desk and make placements in the most efficient way possible. . . . keep reading
DOWNLOAD: Your Desk As A Manufacturing Plant Workbook
by Bob Marshall and Mark Whitby
DOWNLOAD: Your Desk As A Manufacturing Plant Workbook Here's the workbook for the "Your Desk As A Manufacturing Plant" webinar replay, including the PowerPoint slides - 7 pages. We recommend that you print this handy study guide before watching the Online Seminar and use it to record your notes and for easy reference. . . . keep reading
The Secret to Communicating with Gen Y
By Gaynor Lowndes
The Secret to Communicating with Gen Y Do you find it frustrating trying to motivate your Gen Y clients, candidates or employees? We know that Gen Y's are loyal to themselves, not their employers (like baby boomers) or even their careers (like Gen Xers). Given that Gen Y's don't respond to authoritative and dictatorial communication methods, how can we get the best out of Gen Y's? . . . keep reading
The Fastest Way to Make a Placement (Hint: It's Spelled E-I-O)
by Bill Radin
The Fastest Way to Make a Placement
(Hint: It's Spelled E-I-O) The other day, a recruiter told me she needed to make a placement NOW. She had an existing job order, plus a candidate she was ready to present her client. However, she was getting bogged down with the resume routine: Submit. Wait. Get feedback. Did I have any suggestions? Yes actually. . . . keep reading
WEBINAR: 7 Essential Secrets for Recruitment Business Success
by Mark Whitby and Terry Edwards
WEBINAR: 7 Essential Secrets for Recruitment Business Success What do the most successful recruiting firm owners know that 90% of others do not? It's the secret of creating a business that operates independently of them, and generates income whether they work or not! Sadly, the majority of recruitment business owners do not have a business - they have a job. They have to keep working a desk day in and day out, or the income stops. . . . keep reading
WEBINAR: LinkedIn for Recruiters
WEBINAR: LinkedIn for Recruiters Are you getting the most out of LinkedIn? If you're like most recruiters, the answer is no. Please join Mark E. Berger for a LIVE 90-minute webinar and learn how to leverage the power of LinkedIn to expand your network and make more placements. . . . keep reading
DOWNLOAD: Interview Preparation Checklist
by Mark Whitby
DOWNLOAD: Interview Preparation Checklist Want to maximize your interview to placement ratio? Preparing your candidate for the interview is a critical step in the placment process. Don't leave anything to chance! Follow this checklist to make sure they're fully prepared and will perform well during the interview. . . . keep reading
WEBINAR: How to Get Great Results with Candidate Marketing
by Mark Whitby and Bill Radin
WEBINAR: How to Get Great Results with Candidate Marketing In this online seminar, you'll learn how to leverage your "Most Placement Candidates" to generate more job orders, sendouts and placements. You probably already make MPC calls, but are you getting the best possible results? . . . keep reading
DOWNLOAD: How to Get Great Results with Candidate Marketing
by Mark Whitby
DOWNLOAD: How to Get Great Results with Candidate Marketing Here's the workbook for the "How to Get Great Results with Candidate Marketing" webinar replay, including the PowerPoint slides - 7 pages. We recommend that you print this handy study guide before watching the Online Seminar and use it to record your notes and for easy reference. . . . keep reading
DOWNLOAD: Role Play - Temp to Perm Fee Negotiation
by Mark Whitby
DOWNLOAD: Role Play - Temp to Perm Fee Negotiation Role Play scenario & instructions, 5 pages. Involves resolving a dispute with a client who resents paying the "temp to perm" fee - an all too common scenario! Full facilitator instructions, including solutions and discussion points. . . . keep reading
WEBINAR: How to Maximize Your Team's Sales Performance
by Mark Whitby
WEBINAR: How to Maximize Your Team's Sales Performance Attention owners and managers! In this online seminar, you'll discover how to boost your team's productivity and performance, both in terms of activity and billings. You'll learn a 4-step "Performance Management Process" and how to apply it within your business to increase staff motivation and maximize your profits. . . . keep reading
DOWNLOAD: How to Maximize Your Team's Sales Performance Workbook
by Mark Whitby
DOWNLOAD: How to Maximize Your Team's Sales Performance Workbook Here's the workbook for the "How to Maximize Your Team's Sales Peformance" webinar replay, including the PowerPoint slides - 10 pages. We recommend that you print this handy study guide before watching the Online Seminar and use it to record your notes and for easy reference. . . . keep reading
WEBINAR: Secrets of Selling Retained Search
by Mark Whitby
WEBINAR: Secrets of Selling Retained Search Like the idea of getting paid up-front, but not sure where to start? In this online seminar, you'll learn how to win your first retainer. I successfully made the transition from pure contingency recruitment to 40% retained, and you can do it to! . . . keep reading
DOWNLOAD: Secrets of Selling Retained Search Workbook
by Mark Whitby
DOWNLOAD: Secrets of Selling Retained Search Workbook Here's the workbook for the "Secrets of Selling Retained Search" webinar replay, including the PowerPoint slides - 13 pages. We recommend that you print this handy study guide before watching the Online Seminar and use it to record your notes and for easy reference. . . . keep reading
17 Tips to Increase Your Temp Revenue
by Mark Whitby
17 Tips to Increase Your Temp Revenue The article is about how to generate more revenue - and profits - from temporary and contract recruitment. Specifically, you'll learn 17 practical ideas that you can use immediately to get better results with the same time and effort. . . . keep reading
DOWNLOAD: How to Overcome Fee Objections
by Mark Whitby
DOWNLOAD: How to Overcome Fee Objections In a difficult economy, it's tempting to reduce your rates in order to attract new business. I want to encourage you not to give in too easily. In this Special Report, you'll learn effective answers for common price objections such as "you're too expensive" or "other recruiters only charge 15%." . . . keep reading
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 Discussion Forum
Recent Forum Posts
• Backfilling
• Marketing Scripts That Get Results
• Candidate generation - fishing expedition
• What comes 1st....the Candidate or the Job?
• Employer reference template
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• 7 Secrets for Recruitment Business Success
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"Mark's 121 coaching is excellent and the benefits are apparent immediately. Most after effects from training last for a short period however this recent coaching is still delivering measurable benefits to the business 6 months on."

Suzanne Ramsay, CEO
Change Recruitment Group


"Our sales increased by 67% over the period Mark was involved with our team."

Richard Duguid, Director
Maxwell Bruce Ltd


"Thank you Mark ... we have doubled our sales activity and everyone is enjoying their canvass call sessions! Your Sales Coaching programme has definitely made an impact and was well worth the investment."
Roddy Hammond
Manging Director
Hammond Resources


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Andy Barton, Director
Recruitment Zone


"I have noticed a significant improvement in my performance and revenue generation ... in my self-confidence, time management, closing technique and candidate/client commitment levels. In measurable terms, I had my best ever month in April, then billed $10,000 more in May ... Thank you very much for your advice and guidance."
Robin Huggins
Team Leader
MSB International plc

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